How Investors Think

I sat down with Climentum Capital to discuss what Climate, Food, and AgTech startups need to know about fundraising today

Fundraising.

There’s a lot of chatter about how this is a tough time to raise money.

I tell all my startup clients to tune this out and not worry.

There is always money.

Attracting it to your business depends on where you are looking, your vision & business case, and your approach to the fundraising process.

Climentum Capital, a European VC focused on ClimateTech, asked me to come on their podcast to discuss the art and science of fundraising from my experience as a venture scout and startup coach.

In the episode, I speak with Partner Yoann Berno about how startups can understand investor psychology and use it to their advantage. This is a behind the scenes look at how investors think, make decisions, and what they typically look for.

You can listen to the episode wherever your get your podcasts:

Or watch watch the full video interview on YouTube:

Work With Me

Want my eyes and ears on your startup? Book a 90 minute 1:1 workshop with me. We will go through your pitch deck and fundraising strategy in depth. I will give you constructive feedback from an investor’s point of view so that you have clear next steps for approaching and attracting the right investors.

Attracting the Right Investors | Masterclass

Loved this podcast and want to dive deeper? In the Attracting The Right Investors Masterclass, I take you through the seven strategies I teach all my startup clients. You’ll learn how to attract your ideal investor who supports your vision and the kind of business you want to build.